Archive

typography

It’s not often that I promote work from big international studios but this case study in particular by Paula Scher of Pentagram NYC is an exceptional example of what design and more specifically typography can do for a brand. The Public Theater project is one of the seminal graphic design projects in recent history (1994 – present). This past year, Paula Scher has transformed the lobby and maintained the brand through and through. Nice one.

Public Theater Signage

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Curatorial practice has always been a point of fascination for me. I recently stumbled upon the blog
of Stephanie Gonot
and was blown away by her images and assembly of things to create in many cases, very graphic and interesting expressions of art.

One image posted on her blog belongs to Thomas Prior. I love how the (soap?) islands in the puddle look so much like typography. Also the tones and space between the characters makes for a really beautiful image. For my type students, this is a great example of how natural forms can also create cohesion. These letters all look like they belong to the same typeface.

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